Privacy Policy

1. Introduction

Beauty Oriented (“we,” “our,” or “us”), operated by PUR PAGES Ltd (EIK: 206378539, Svilengrad, Bulgaria), is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and protect your personal information when you visit beautyoriented.com or make a purchase.

By using our website, you agree to the collection and use of information in accordance with this policy.

2. Information We Collect

Information you provide directly:

Name, email address, shipping address, and phone number (when placing an order)
Payment information (processed securely by Stripe or PayPal — we never store card details)
Messages you send via our contact form

Information collected automatically:

IP address, browser type, and device information
Pages visited, time spent on site, and referring URLs (via cookies and analytics tools)

3. How We Use Your Information

We use your information to:

Process and fulfill your orders
Send order confirmations and shipping updates
Respond to your questions and support requests
Improve our website and product offerings
Send marketing emails (only if you opt in — you can unsubscribe at any time)
Comply with legal obligations

4. Sharing Your Information

We do not sell your personal information. We share your data only with:

Order fulfillment suppliers (Amazon US, Walmart US, Target US) — only the information necessary to ship your order (name, address)
Payment processors (Stripe, PayPal) — to securely process your payment
Email marketing platforms (Klaviyo) — if you have opted in to receive emails
Analytics providers (Google Analytics) — anonymized usage data only
Legal authorities — if required by law

5. Cookies

We use cookies to enhance your browsing experience and analyze site traffic. Cookies are small files stored on your device.

Types of cookies we use:

Essential cookies — required for the website to function (cart, checkout)
Analytics cookies — help us understand how visitors use the site
Marketing cookies — used to show relevant ads (only if you consent)

You can control cookie settings through your browser. Disabling cookies may affect some website functionality.

6. Data Retention

We retain your personal data for as long as necessary to fulfill the purposes outlined in this policy, or as required by law. Order records are typically retained for 5 years for accounting purposes.

7. Your Rights

Depending on your location, you may have the right to:

Access the personal data we hold about you
Request correction of inaccurate data
Request deletion of your data
Opt out of marketing communications at any time

To exercise any of these rights, contact us at: support@beautyoriented.com

8. Data Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, or disclosure. All payment transactions are encrypted via SSL.

9. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices of those sites and encourage you to review their privacy policies.

10. Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated date. Continued use of our website after changes constitutes your acceptance.

11. Contact Us

Email: support@beautyoriented.com Website: beautyoriented.com Company: PUR PAGES Ltd, Svilengrad, Bulgaria